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A.Bloom & Co. | © 2026

  • Data-Driven Business Growth: 20 Examples of ROI And Results with Big Data

    The article below is reposted 100% from my days at Pivotal.io and currently hosted here: https://tanzu.vmware.com/content/blog/20-examples-of-roi-and-results-with-big-data . Given this post is a repost WITH a preamble, I hope Google doesn’t ding me too much :-). The featured image is taken from here. Why Did I Write this Re-post? I am thinking about writing a book…

    June 18, 2020

    Adam B Bloom

    Business Design, Business Growth, Decision Making, Design Thinking, Machine Learning, Neuroleadership, Start-Ups, Value Creation
    big data, data driven growth, financial analysis, gotomarket, product growth, product marketing, product sales, roi
    Data-Driven Business Growth: 20 Examples of ROI And Results with Big Data
  • Great: News – SaaS Stocks Rise During Pandemic

    Excerpt from Tech Crunch SaaS stocks, as measured by the Bessemer-Nasdaq cloud index, closed at a 1,484.93 yesterday, a record, and just a hair under its intraday high of 1,491.59. The raw numbers matter less than the index’s movement. From highs of around 1,400 in March, the index dropped to 892.60 during the early-year market…

    June 4, 2020

    Adam B Bloom

    B2B SaaS, Business Design, Business Growth, Entreprenuer, Metadata, Start-Ups, Value Creation
    business model, financial analysis, growth, performance, SaaS, Value Creation
    Great: News – SaaS Stocks Rise During Pandemic
  • There is No Black and White in this Picture

    Are you sure that no single pixel is pure black or pure white? Are you sure it isn’t all shades of gray? According to Wikipedia, “black and white thinking (also called splitting or all-or-nothing thinking) is the failure in a person’s thinking to bring together the dichotomy of both positive and negative qualities of the self and…

    May 9, 2020

    Adam B Bloom

    Behavior, Brain Science, Neuroleadership, Neuromarketing, Neurosales
    humor, neruoleadership, Neuromarketing, Neurosales, paradox
    There is No Black and White in this Picture
  • We All Share Meta-Data

    Meta-data is really, really really special. If you haven’t taken time to understand it in depth, you should. Why? Here are the key points of why, IMHO: Meta-data is constantly searched by the most powerful compute clusters and semantic engines on Earth, and Google is the most used. By organizing, scoring, matching, and optimizing all…

    May 8, 2020

    Adam B Bloom

    B2B SaaS, Behavior, Brain Science, Business Design, Business Growth, Decision Making, Design Thinking, Entreprenuer, Machine Learning, Metadata, Order to Cash, Pattern Matching, Search Engine, Start-Ups, Value Creation
    love
    We All Share Meta-Data
  • Why I Joined SaaSOptics: $13 Billion Reasons for B2B SaaS Startups

    Today, I am very thankful and excited to announce my new gig! After consulting for several months, I have joined full time – where I will lead product growth strategy.

    January 22, 2020

    Adam B Bloom

    B2B SaaS, Business Growth
    analytics, automation, B2B, financial analysis, SaaS, startups, subscription management, venture capital
    Why I Joined SaaSOptics: $13 Billion Reasons for B2B SaaS Startups
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